Peter ter Weeme is now a guest contributor to World Changing Canada, the Canadian chapter of World Changing. Based in Seattle and also the name of a best selling book, World Changing was founded on the idea that real solutions already exist for building a sustainable, livable, prosperous future.
In his first contribution, Peter shares how co-operative organizations (”co-ops”) offer a range of benefits to local communities in an era of globalization.
In the spirit of the holidays, every December the Junxion Strategy team chooses three worthy community organizations as recipients of its annual giving campaign. Instead of sending paper greeting cards, we spend the money where it will make a difference, with an e-card that invites clients and friends to choose where the money will go.
This year’s recipients were Forest Ethics (protection of endangered forests), City Farmer (promotion of urban agriculture and environmental conservation) and Pivot Legal Society (legal advocacy for marginalized communities).
Our 2007 campaign drew 200 responses from Junxion friends and clients. Each of the three organizations captured approximately one third of the donations. Sustainability + Holiday Wishes that Make a Difference
Junxion Strategy is now working with DDB, a leading worldwide ad agency and Strategy Magazine’s 2007 Agency of the Year, on a comprehensive sustainability strategy for their operations across North America. Together with DDB, Junxion was also selected to work on the marketing and communications elements of a new national conservation movement called the Big Wild.
A collaboration between Mountain Equipment Co-op and the Canadian Parks and Wilderness Society, the Big Wild engages Canadians in a vision of keeping at least half of Canada in a permanently wild state.
On the social side of sustainability, Junxion has been selected by the Social Planning and Research Council of BC (SPARC BC) on the development of an advocacy strategy.
As well, we are working with the BC Healthy Living Alliance on the development materials to promote a range of initiatives in support of BC’s goal to lead the way in North America in healthy living and physical fitness.
Every four years, the Governor General’s Canadian Leadership Conference brings together Canada’s future leaders from business, labour, government, NGOs, education and the cultural sector for a unique two-week experience. The goal is to broaden their perspectives on work, leadership, their communities, and their country.
Junxion principal David Kuefler is one of 230 Canadians chosen for 2008. Peter ter Weeme was selected in 2004.
Members of the Conference are Canadian citizens from different regions of Canada, different perspectives and different careers. All members share one thing in common: they are high-potential individuals expected to achieve senior leadership positions in their organizations and communities.
The mission of the Governor General’s Canadian Leadership Conference is to:
Junxion welcomed some new team members in 2007.
In November, Mary Sturgeon joined Junxion as a consultant. Mary has an extensive communications background, with 17 years of agency experience working with non-profit, government and commercial clients. Prior to Junxion, she worked with a major full-service communications agency for more than 12 years, and during that time, ran its boutique technology-focused subsidiary for three years. In her new role at Junxion, Mary works with clients in a variety of capacities, with a focus on media and stakeholder relations strategy.
Grace Cheng joined the Junxion design team as a creative consultant. As a graduate of the Communication Design program at Emily Carr Institute in Vancouver, Grace’s new role allows her to exercise her strong print and interactive design skills.
Marianne Papadopoulos is the newest addition. As a student in the British Columbia Institute of Technology Broadcast Journalism program, she completed a Junxion internship before joining the team full-time. Marianne’s experience in retail and customer service has prepared her for her new role as a client-driven consultant. Her journalism training has also given her invaluable insight into the workings of media.
In addition, we are pleased to announce Madelen Ortega’s promotion from Consultant to Director of Operations. In her new role, Madelen will be responsible for managing Junxion’s internal operations and for determining best-practice policies for staff to utilize in their daily work.
We are always looking for bright, creative and dedicated people. Learn about job opportunities at Junxion here.
It seems like not a day goes by without a high-profile announcement or campaign about another organization that is touting its newfound environmental credentials. However, can a company go from brown to green in the blink of an eye? >> more
We are looking for a Director, Integrated Sustainability
