Monthly Archives: October 2008

Tell someone that you love them…

It began in Toronto in 1992, with a few volunteers who wanted to raise money for breast cancer education and research. Now, the Canadian Breast Cancer Foundation’s annual Run for the Cure draws tens of thousands of participants in dozens of communities across the country. Since 2005, Junxion Strategy has worked with one of the Run’s [...]
October 21, 2008 | Junxion News |

ForestEthics and Limited Brands cut to the point: collaboration works

In late 2004, environmental organization ForestEthics launched a campaign to expose “Victoria’s Dirty Secret” – the use of virgin paper from boreal forests to produce the one million Victoria’s Secret catalogues that are mailed every day. ForestEthics succeeded in getting the attention of parent company Limited Brands. It also won the company’s support, resulting in a [...]
October 21, 2008 | Junxion News |

Junxion staff to speak in Toronto, Vancouver, Miami Beach

Peter ter Weeme will be a featured speaker at the Green Enterprise Toronto GET Smart Seminar on October 21. Peter will address the issue of “greenwashing”, and discuss effective green marketing strategies for an increasingly crowded marketplace. On October 27, Peter will be joined by Junxion project manager Madelen Ortega for a presentation to the ProjectWorld [...]
October 15, 2008 | Junxion News |

New Accounts on Junxion’s Roster with BC Housing, Ontario Culinary Tourism Alliance, UBC and more

With falling leaves as our cue, most of us have put our gardens to bed and pulled scarves out of the attic.  But life at Junxion continues to thrive. Junxion has just completed an assignment with BC Housing’s Live-Green Employee Council to help them establish a culture of sustainability across the organization. With our history of [...]
October 9, 2008 | Junxion News |

Key sustainability staff join Junxion team

Mel has worked in the sustainability field on three continents, and brings us a worldview on the topic.  Her experience spans all facets of sustainability consulting, and includes projects in the public and private sectors ranging from energy consumption analysis to large-scale resource efficiency programs to stakeholder engagement.  .  . Steve is the newest member of Junxion. With his [...]
October 6, 2008 | Junxion News |