Archive for January, 2009

In the summer of 2008, BC Housing approached Junxion to provide strategy and counsel designed to deepen the corporation’s community investment strategy. With a mission to create the best system of housing and support for vulnerable British Columbians, BC Housing wanted to evolve its traditional fall fundraising campaign. The goal was a more comprehensive and focused program that ...

Alongside its partner DDB Canada, Junxion is working with BC Hydro Power Smart, on communications and interactive projects that support the 7th annual Power Smart Excellence Awards. This work builds off of Junxion’s long-standing relationship with BC Hydro Power Smart, where the agency has provided strategic counsel and ...

Junxion Principal Peter ter Weeme was invited to present last month at the Sustainable Brands International conference in Miami Beach. His presentation focused on how retailers and manufacturers can benefit from good values and good practices. Peter was among close to 200 of the leading business strategy, brand, product design and sustainability innovators from North America, Europe ...

In response to the current economic situation, Squamish-based Howe Sound Brewery has introduced ‘Bailout Bitter’. The microbrewery describes this new, lower-cost beverage as a "bitter ale for bitter times", and is presumably paying homage to the various financial bailouts that have either already occurred or are under consideration. Although a clever strategy that is riffing off of our current ...