Category Archives: Junxion Focus
Asian Lessons in Sustainability
What do smart businesses need to know about Asia to be successful? Junxion's Peter ter Weeme has some pointers and insights. Your success depends of doing business differently.
June 5, 2010Also posted in Junxion News Tagged Asia, Asian Market, China, Environmental Development, Environmental Sustainability Consulting, India, Junxion TrustBrand, Laos, Peter ter Weeme, Social Sustainability Consulting, Sustainability Policy, Vietnam
That Dull Roar You Hear is the South Asian Tiger: Opportunities for Sustainable Brands
India is on track to eclipse China as the largest country in the world in terms head count. Its 31 distinct states share 1,600 languages, six major religious groups, and 6,400 castes all mashed up into one fiercely proud and doggedly democratic country.
June 2, 2010Also posted in Junxion News Tagged Asia, Asian Market, China, Environmental Development, Environmental Sustainability Consulting, India, Junxion TrustBrand, Laos, Peter ter Weeme, Social Sustainability Consulting, Sustainability Policy, Vietnam
Climate change heats up Asia
Growing population. Depleting water supply. Food insecurity. Resource competition. Asia has challenges resulting from climate change, caused mostly by behaviours and decisions on the other side of the earth. The challenges build.
June 1, 2010Also posted in Junxion News Tagged Asia, Asian Market, Environmental Development, Environmental Sustainability Consulting, India, Junxion TrustBrand, Peter ter Weeme, Social Sustainability Consulting, Sustainability Policy, Vietnam
The Profit Comes from Social Value With These Enterprises
Almost every headline we read, almost every story we hear or watch today is talking about the latest business casualty or struggling company trying to keep afloat in these rough economic waters. The financial value of many companies both in BC and globally has plummeted with the stock market.
In our desire to hear some good [...]
What’s on Your Mind in 2009?
Hope and uncertainty. This might just be our society’s current, uneasy zeitgeist.
As the economy reels and one headline after another preaches gloom, we are simultaneously buoyed by a sense of hope after witnessing the inauguration of the 44th President of the United States last month.
In the sustainability realm, 2008 was a year of historic highs, [...]
Resilience… the new mantra for business
In response to the current economic situation, Squamish-based Howe Sound Brewery has introduced ‘Bailout Bitter’. The microbrewery describes this new, lower-cost beverage as a “bitter ale for bitter times”, and is presumably paying homage to the various financial bailouts that have either already occurred or are under consideration.
Although a clever strategy that is riffing off [...]
Business pays in the end for lack of carbon management leadership in presidential race
With public awareness of the environment at an all-time high, the US presidential candidates are overlooking a critical issue: carbon management will inevitably become an operational and financial challenge for US businesses, their shareholders, and their customers.
In their current party platforms on the environment, both Senators McCain and Obama avow their passion for finding solutions [...]
Green Marketing in an Era of Greenwashing
It’s no secret by now that “green is the new black.” It seems like not a day goes by without a high-profile announcement or campaign about another organization that is touting its newfound environmental credentials. However, can a company go from brown to green in the blink of an eye?
… all but one of the [...]
September 28, 2008Junxion Focus
Create a community where people are inspired
Smart marketers know the days of talking at your customers and audiences are over.
Stakeholders today have plenty of information choices and multiple communities where they can link up with like-minded people, so it’s unrealistic to believe you can control how they think and what they say about your organization, even with the most strategic and [...]
April 4, 2008Junxion Focus
Junxion Principals Return from Asian Study Tour