DDB Canada has formed a business alliance with Junxion Strategy, creating a new sustainability consultancy called DDB Echology.
DDB Echology helps clients create authentic sustainability programs supported by powerful communications strategies to motivate employees, create lasting social movements, build brands and bring about positive change.
Operating as a national strategic consultancy, seamlessly linked to all the communication services offered by DDB Canada and its integrated divisions, DDB Echology provides complete sustainability solutions that address the social, environmental and economic dimensions of sustainability.
The launch of DDB Echology acknowledges Junxion’s competency and credibility in sustainability consulting. It also provides Junxion with a greater geographic reach and enhanced opportunities into the commercial sector, where it can continue its record for positive change. Additionally, it brings Vancouver’s sustainability reputation to the rest of Canada.
Headquartered within DDB Canada’s Vancouver office, DDB Echology is being jointly run by Managing Director Steve Kennedy and Peter ter Weeme from Junxion Strategy.
The two leaders will spearhead a team of Senior Echologists located in Junxion’s Vancouver office, and DDB Canada’s Vancouver, Victoria, Edmonton, Toronto and Montreal offices to address regional client needs.
Junxion’s team also includes David Kuefler, Mary Sturgeon and David Laulainen.
