With falling leaves as our cue, most of us have put our gardens to bed and pulled scarves out of the attic.  But life at Junxion continues to thrive.

Junxion has just completed an assignment with BC Housing’s Live-Green Employee Council to help them establish a culture of sustainability across the organization. With our history of framing everyday people as powerful change agents, Junxion is well positioned to activate the 550-strong employee community. The plan, facilitated and documented by Junxion, and aimed at BC Housing staff, focuses on four life zones that are ripe for change: food, commuting, leisure travel and the home. Together, Junxion Strategy and BC Housing have the capacity to make a big impact when the organization’s staff and their families adopt the changes identified in the plan.

We know we’ve made an impact when our clients keep coming back. Junxion is consulting with BC Housing on a second project designed to re-focus and enhance the organization’s community investment program. Under Community Connections, the goal is to more effectively engage BC Housing employees in a meaningful way on a range of community investment and community involvement initiatives. Based on a rigorous consultation process with management and staff, Junxion recommended four key areas in the realm of community action: employee fundraising, volunteerism, corporate donations and employee incentives for charitable giving. Junxion is documenting the strategy and implementing an internal launch.

Junxion’s expertise in green business strategy came full circle this fall. Big Feats Management, a Vancouver-based events company, asked us to market a new kind of international business conference tailored to companies that are serious about sustainability. Junxion created the Green Leap brand and is developing a virtual space to engage participants in the months leading up to the event launch in 2010.

Frogfile engaged Junxion to launch the company’s first-ever Green Business Expo, an event for business professionals looking to green their operations. Frogfile’s founder and CEO, Gil Yaron, was pleased with the results: “Junxion’s participation went way beyond expectations.  The quality of their work and their support at every stage of planning and execution was exceptional.” Junxion was one of three leading sponsors for the September 10th event, which hosted more than 500 confirmed participants, 26 exhibitors and 320 businesses.

Ontario Culinary Tourism Alliance needed a company that could meet tight deadlines, and Junxion fit the bill.   OCTA is working with Junxion to launch a November summit that will set Ontario’s culinary tourism industry in motion.  Food industry reps from across the board – restaurateurs, chefs and farmers – will gather to strategize for industry growth. Junxion will produce the full suite of event collateral, including a website, online registration tools, posters and displays.

The University of British Columbia is one of the world’s top three sustainable campuses, and it has engaged Junxion to set the bar even higher. With our strong history of social marketing around key environmental issues, Junxion will design and implement a campus-wide communications strategy that enables active participation in UBC’s Climate Agenda. The university’s goal is to engage the campus community — students, professors, staff, service providers, residents, landscape designers, contractors and janitors — to commit to mitigating and adapting to climate change through specific and guided actions.

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